Ben Johnston is a red-headed Art Director Graphic Designer based in Richmond, VA, currently with Homes.com.
Additional clients include [Art Direction]: AXE, Busch Light, DoorDash, GEICO, Rockstar Energy, Surfline, Terminix, [Design]: 4FRNT Skis, Burton Snowboards, CoinBase, Keurig, Knorr, Nemo, Nerf, Seventh Generation, Snapchat, Supra Boats, TED, [Strategy]: Amazon Teens, Dew Tour, Doritos, EVOL Foods, JBL Audio, Mountain Dew, Starbucks, Woodward Camps.
Proud founder of SLOBBER, LLC.
We're Good At Your Insurance
💸 Indiana Farm Bureau Insurance
🧢 Art Direction
🏢 Young & Laramore

Indiana Farm Bureau Agents don’t just know insurance, they know you. Like, really, really know you. And that’s why they're able to give people the most personalized plans possible. Because no matter what happens—from mundane mishaps to the truly unexpected—Indiana Farm Bureau Insurance has you covered.

Big Motion: An HBCU Runway
UPS x NYFW
🧢 Art Direction
🏢 The Martin Agency

HBCUs don’t always get the spotlight they deserve at New York Fashion Week — even though the fashion world constantly draws inspiration from their culture and style. So, UPS stepped in to change that, giving HBCU talent their moment on the runway at NYFW. We partnered with three rising small business brands that are already making waves to send one clear message: HBCUs lead, fashion follows.

Be Unstoppable
UPS
🧢 Art Direction & Graphic Design
🏢 The Martin Agency

UPS set out to empower small businesses everywhere to Be Unstoppable. In doing so, they've successfully launched brand campaigns and platforms of various scales and sizes across major cultural landscapes. Thus, requiring unique and bespoke campaign directions and design systems for each initiative.

Tresch Athlete Management
🧢 Art Direction

Tresch Athlete Management was born out of a need to amplify Switzerland’s emerging freestyle ski and snowboarding talent to a global level. In partnership with my friend Tobias Tresch, we created and cofounded TAM; a leading representation, management, sales, and consulting agency building legacies for world-class talents, athletes, and brands.

Boots On The Moooo'n
💸 Ben & Jerry's
🧢 Art Direction & Graphic Design
🏢 Driven Studio

To take Ben & Jerry’s partnership flavor with Netflix’s Space Force ‘Boots on the Moooo’n’ to astronomical heights - yes, indeed we did - including journeys into outer space, and cyberspace.

Stupid Waze
💸 LegalShield
🧢 Art Direction & Graphic Design
🏢 The Martin Agency

🏆 Webby: People's Voice Winner | Laws change from state to state, and recently the state laws seem to change daily, making it hard to track them all when moving between states. Luckily with LegalShield, a legal subscription service, you can be legal ready wherever you go. So we partnered with Waze to create the first fully branded custom route experience along I-95, showing drivers just how stupid these laws can be.

Desolation Hotel
🧢 Brand Identity & Graphic Design
🏢 Ledbetter

A micro-resort located in South Lake Tahoe, Desolation Hotel is an eco-conscious wildernest brimming with enhanced comforts of home for adventurers seeking a place to land, stay, relax, and play. Featuring exceptional townhomes, studios and suites thoughtfully designed with top-of-the-line amenities, first-class dining, and access to unmatched outdoor experiences and activities, staying in Desolation feels like anything but.

WithCo Cocktails
🧢 Graphic Design
🏢 Ledbetter

A brand motivated by a gap in the market for beverages—both alcoholic and non-alcoholic—crafted exclusively from fresh juices and real botanicals, WithCo needed to expand their mission-driven visual design system across every touchpoint; encouraging people to gather around "with company" and build community, one cocktail at a time.

Virago Development
🧢 Brand Identity & Graphic Design

Virago Development needed a reconstructed identity and strategy that spoke into their mission of “lending a reliable web-development arm to agencies and designers through delightful full-service Webflow solutions that empower clients creatively and increase capacity for growing businesses”.

CrossFit New England
🧢 Brand Identity & Graphic Design
🏢 Rugged Agency

The CrossFit community prizes the coaching and programming coming out of the infamous New England gym. But often associated by the Comptrain brand that operates within the walls of CrossFit New Englad, CrossFit New England needed a brand platform that distinguished them from the Comptrain brand, while honoring the relationship between the two.